An organic wine from Chile is losing sales in San Francisco thanks to its name – Palin Syrah. Ever since Sarah Palin entered the US’s political race to the White House, drinkers in the liberal city have shunned the wine which coincidentally bears her name. In Texas, a Republican stronghold, it’s flying off the shelves.
Australian Prime Minister Kevin Rudd has announced an irrigation scheme for farmers on the Murray River, which will allow them to leave their industry without necessarily walking off their land. Nearly 60% of the farmers in this region are grape growers.
Wine experts said last week’s extraordinary trading, which saw 20% rises in fine wine sales in the UK, has been fuelled by investors seeking an alternative home for their savings, as well as London workers choosing to drown their sorrows in style.
Sopexa USA has thrown $2.6m into a new ‘umbrella campaign’' through its promotional arm, Wines of France, to hold 700 tastings at more than 300 wine shops throughout the US.
