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Global Tastings |
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| June 12th 2007 |
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| Three is a Crowd |
For this edition of Brandcheck we took a closer look at three classics from the Old and the New worlds. While Campo Viejo’s Crianza from Rioja and the Australian Penfold’s Koonunga Hill Shiraz Cabernet are sold in nearly all markets, Beringer’s White Zinfandel was hard to find in Europe. Our correspondents spotted it only in Denmark.
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Campo Viejo Crianza (ES)
www.domecqbodegas.com
Bodegas Domecq’s best seller, Campo Viejo Crianza, harks from Spain’s most popular growing region, Rioja. Vinified in the Juan Alcorta Winery, which is sitauted on a 110- hectare estate in Logroño, the wine has been given added distributional lift by its new owners, Pernod Ricard. The state-of-the-art cellar houses 70,000 oak barrels and six million bottles. The winery also produces three other labels: Alcorta, Azpîlicueta and Marqués de Villamagna. Campo Viejo is well distributed in most markets worldwide in the mid-price segment, where it has achieved a strong branded character.
Beringer White Zinfandel (US)
www.beringer.com
White Zinfandel is a truely Cali for - nian speciality. A blush wine, as it is called in the States, it is always fresh, often with a hint of residual sugar. We looked at the White Zin fan - del from Beringer’s basic selection of fruit-driven, easy-drinking wines called the California Collection. In this range, Beringer also offers Riesling, Chenin blanc, Pinot Grigio, White Zinfandel- Chardonnay, a white Merlot and a sparkling White Zinfandel. In Europe, White Zinfandel is generally not easy to find on the shelfs of supermarkets and specialised retailers. This one was spotted nowhere except for Denmark in Europe.
Penfolds Koonunga Shiraz Cabernet (AUS)
www.penfolds.com
The Koonunga Hill range is Penfolds workhorse in the mid-price segment and represents approximately 20 percent of the company’s total production. The range includes seven wines in total: three varietals, Chardonnay, Shiraz and Cabernet Sauvignon, as well as four blends, Semillon-Sauvignon blanc, Semillon-Chardonnay, Cabernet- Merlot and this Shiraz Cabernet, which is a multirefional blend from Barossa, McLaren Vale and Coonawara. Shiraz has the higher percentage in the blend, with at last half, sometimes up to 65 percent. Koonunga wines are easy to find, although in most markets
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